The websites that appear on Google’s search engine results page (SERP)  are referred to as “organic,” “natural,” and “earned” results, as they have not paid google to artificially appear at the top of the SERP. Organic ads that reach the top of a search engine for a particular keyword seem more trustworthy to clients because they rely on high traffic from other people, rather than being paid for. You’re much more inclined to purchase a product or service from a business that you can see other people purchasing from. Your business featuring on the first page of google search is indicative of a more reliable company.

The advantage of working with an SEO company like VnC is that, when done right, your website can appear on Google for a variety of different terms and phrases that are relevant to your business without you having to pay every time a user clicks on your link. Appearing on Google’s first page naturally is the holy grail of all online marketing because you’re in the right place, at the right time, and in front of a user that has specifically looked for something you offer. The competition to appear on page one varies by industry and geography, and the rule of thumb is (as it is anywhere), the more there is to be gained, the more competition there will be.

Targeting a specific location is imperative to getting good SEO results. VnC can help your business target the right demographic and geographic location that will lead to the most conversions for your website. We are certified Google Partners and have well-tuned strategies that will ensure you rank highly for your desired geographical location.